Autotrader Price Markers

Price markers – Price indicators

I mentioned couple of weeks ago that I’d do a video about price markers on classified websites, mainly Autotrader ‘The UK’s number 1 ‘website.

How misleading these markers can be and what most dealers think about them.

There are my personal thoughts and how it affects my business when the full facts are not taken into consideration when the markers are placed on my cars.

Grab a drink, have a watch and I’d love to get all your feedback on this?

Do you agree with me, you don’t have to?

As a buyer do you think they are a great tool, and it helps you?

Did you buy a car simply using the tool? Did you buy a car based on the great price but didn’t realise it didn’t consider the important things I mention?

Would you simply scroll past a car which said ‘higher price’ rather than look at why it maybe higher price?

Do you consider who you're dealing with?

Do you check the dealers reviews?

Where do you check the reviews about the dealer?

Do you take warranty into consideration?

Do you take the dealers location into the equation? close by or miles away?